TARGET MARKET

Commercial and Residential Interior Design, Builders, Construction

BRAND VIBE

Classic, Southern, Upscale, Customized, Professional

Building a foundational brand identity from the ground up, we created a brand style that evokes Southern Charm meets Classic-Elegance. Use of traditional monogram for the brandmark works equally as well on a website, printed collateral, or a ball cap. A sense of timeless authority, complete with brand messaging that speaks to the commercial or residential client, Southern Digs Design creates an upscale professional experience that is and carried across all media, website, print and digital design.

Project Goal: Build a distinctive brand with an up-scale feel, capturing the Southern charm and elegance that represents the style of the designer/director.